The only movie theater in Guernsey, in the British Isles, had to cancel screenings of the film after a horde of Gentleminions vandalized the theater and led some children at the screenings to leave in tears, its manager told the BBC. In a few cases, though, the Gentleminions’ mostly innocent revelry has soured. “We just chucked on our suits and went straight to the cinemas,” he said. Why dress up for a night at the theater? Bill Hirst, an Australian teen whose Gentleminions video has received millions of views, told Variety it was all “just for fun” after he and his friends saw another group of boys on TikTok who donned suits to the movies.
'Minions: The Rise of Gru' is long on silliness and songs, and short on plot
'Minions: The Rise of Gru.' Universal Pictures And then, of course, one must post their excursion on TikTok, setting the clip to a song called “Rich Minion” by the rapper Yeat. One must cheer, leap up in glee and generally disrupt the viewing experience to inhabit the Gentleminion ethos. Then, after one has purchased a ticket to “Minions: The Rise of Gru,” one must film themselves before, during and after the film to demonstrate their excitement. To be a Gentleminion, one must arrive at the movie theater in formal attire – usually a suit and tie. The Gentleminions wear suits and wreak light havoc Now, in 2022, the children who grew up with Minions are now young adults and very fluent in internetspeak. Somehow, within that cycle of earnestness and irony, the Minions have become what they’ve always striven to be: Comedy legends. The Minions, these users postulate, are funny because they are not funny, but they’re so unfunny that the same memes have become funny again. Illumination Entertainment/Universal PicturesĪnd then there are the ironic Minion memes, those shared by irreverent young people and jaded adults. Minions Bob, Kevin and Stuart make for strong memes. With names like Kevin and Bob, a penchant for drag and a wholly unique delivery of the word “ banana,” the Minions endeared themselves to audience members across generations – including Facebook users of a certain age, some of whom started sharing memes of Minions that convey the thankless exhaustion of parenthood. Immediately, viewers were drawn to the oblong creatures in overalls who served villain-turned-softie Gru. Minions first hit the scene when the first “Despicable Me” premiered in 2010. To understand the Gentleminions, one must first understand the Minions themselves. Here’s how the odd trend came to be – and how teenage boys on TikTok became the Minions’ biggest fans.
If you spot a Gentleminion at a viewing of “Minions,” don’t panic – they’re typically harmless, if irksomely obsessed with the little yellow menaces. They’re showing up at theaters everywhere from the US to Australia and countries in between, causing chaos to the point that some theaters have banned them from buying tickets to “Minions” if they come dressed in a suit. The Gentleminions are not always welcome, though. 'Minions: The Rise of Gru' breaks box office records (from left) Minions Kevin and Otto, Gru (Steve Carell) and Minions Stuart and Bob in Illumination's Minions: The Rise of Gru, directed by Kyle Balda.
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